The problem
The River Inn is an incredible all-suite hotel, perfectly located in Washington, D.C., but its branding didn’t tell the right story. The logo? Forgettable. The website? Clunky. The marketing materials? Inconsistent.
Guests weren’t seeing the real charm of the place—the warm, inviting retreat it offered in the heart of a bustling city. They needed a brand that truly reflected their unique vibe: boutique elegance with modern sophistication.
The solution
Let’s talk numbers first. Within six months of the rebrand, The River Inn saw a 84% increase in views, and over 100% increase on time on site, and a huge increase in bookings. Guests weren’t just booking rooms—they were raving about how easy it was to navigate the website and how the design perfectly captured the hotel’s charm. Suddenly, The River Inn wasn’t just another hotel in Washington, D.C.; it became the hotel people in Washington.
But here’s the real win: the transformation wasn’t just for the guests. The team at The River Inn came alive with pride. They finally had a brand they could stand behind—one that made every interaction, from check-in to checkout, feel like a first-class experience. And when the team believes in the brand, the guests feel it, too.
Great design isn’t just about looking pretty—it’s about getting results. It grabs attention, builds trust, and turns casual browsers into loyal customers.
If you want a brand that stops people in their tracks, speaks to their hearts, and makes them take action, let’s make it happen.